As expected, MenuPages likely acquired
New York magazine, which runs an extensive network of local blogs, is owned by private equity firm Wasserstein & Co., and restaurant listings are a prominent feature on its Web site.
We reported back in May that MenuPages had been acquired, but didn’t have any hints as to a buyer. We speculated that it was possibly Yelp or IAC’s Citysearch. With New York as a buyer, it’s likely that MenuPages will stay locally rooted rather than continuing to expand nationally: there are editions for Boston, Chicago, Los Angeles, the Miami region, Philadelphia, San Francisco, and Washington, D.C., but the buyer is wholly Gotham-centric. There’s no word as to what will happen to the non-New York editions of the site.
No financial details were provided.
Looks like we were right: PaidContent reported Thursday that restaurant and take-out menu listing site MenuPages has been acquired. The buyer, they say, is New York magazine.